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<text><![CDATA[Shopping by Orange<br />]]></text>
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<text><![CDATA[This is an application which allows you to find out about a product.<br />]]></text>
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<text><![CDATA[That is, it lets you see the technical characteristics of a product,<br />]]></text>
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<text><![CDATA[or compare prices for that product<br />]]></text>
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<text><![CDATA[at different online retailers.<br />]]></text>
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<text><![CDATA[Obviously, it also allows you to do your shopping online.<br />]]></text>
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<text><![CDATA[The application is compatible with more than twenty different terminals,<br />]]></text>
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<text><![CDATA[including the iPhone and Android terminals.<br />]]></text>
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<text><![CDATA[how does it work ?<br />]]></text>
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<text><![CDATA[It's very simple. I'm going to take two examples.<br />]]></text>
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<text><![CDATA[The first example: I'm out for the evening,<br />]]></text>
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<text><![CDATA[and someone's talking to me about a film. I'm going to launch the application on my mobile,<br />]]></text>
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<text><![CDATA[type in the name of the film,<br />]]></text>
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<text><![CDATA[and I'll get the different prices<br />]]></text>
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<text><![CDATA[from the different online retailers.<br />]]></text>
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<text><![CDATA[selling this DVD, this film.<br />]]></text>
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<text><![CDATA[And here's a second example -  I go into a store,<br />]]></text>
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<text><![CDATA[I'm interested in a camera, and before buying it<br />]]></text>
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<text><![CDATA[I want to be sure I'm getting a good price. I launch the application.<br />]]></text>
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<text><![CDATA[I've got a barcode scan button - I press it.<br />]]></text>
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<text><![CDATA[I show the barcode to the lens,<br />]]></text>
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<text><![CDATA[and in a single click, the camera will recognise that it's a barcode,<br />]]></text>
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<text><![CDATA[and will send a request to our search engine<br />]]></text>
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<text><![CDATA[which will respond with a page presenting the product<br />]]></text>
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<text><![CDATA[and the different information on this product -<br />]]></text>
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<text><![CDATA[that is, the technical characteristics on the one hand,<br />]]></text>
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<text><![CDATA[and the various prices at which this product<br />]]></text>
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<text><![CDATA[is for sale at different online retailers.<br />]]></text>
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<text><![CDATA[And, in addition to talking about it, I'm offering you a little demonstration.<br />]]></text>
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<text><![CDATA[I'm looking for a camera: the Nikon D60.<br />]]></text>
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<text><![CDATA[I'm going to launch the Shopping application<br />]]></text>
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<text><![CDATA[and I'm going to directly type the name of the product in.<br />]]></text>
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<text><![CDATA[We're looking for a Nikon D60.<br />]]></text>
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<text><![CDATA[I launch the search again.<br />]]></text>
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<text><![CDATA[And it is the first product I'm offered,<br />]]></text>
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<text><![CDATA[I'll be able to compare the prices on this product.<br />]]></text>
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<text><![CDATA[And I'm going to see the Nikon D60<br />]]></text>
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<text><![CDATA[at different online retailers.<br />]]></text>
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<text><![CDATA[For example, I'll take the product I'm interested in<br />]]></text>
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<text><![CDATA[at the FNAC.<br />]]></text>
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<text><![CDATA[There, and I can buy it directly online.<br />]]></text>
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<text><![CDATA[And that's all for the Shopping application,<br />]]></text>
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<text><![CDATA[that's quite enough talking - I'll leave you to compare.<br />]]></text>
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<text><![CDATA[Orange-innovation.tv<br />]]></text>
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<text><![CDATA[Orange-innovation.tv <br>Innovation has found its television.<br />]]></text>
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